Mobile vs Desktop Solo-Ad Traffic
When device targeting matters and how to decide whether your funnel should filter for mobile or desktop visitors.
Start with page usability
A mobile-heavy source is not a problem if your page loads quickly, forms are easy and the offer works on mobile.
Use device data, not assumptions
Measure conversion by device before paying extra to exclude a segment.
Platform filters vary
Udimi currently documents mobile-only and no-mobile options where the seller can provide them.
Avoid over-filtering early
Use a filter because the funnel needs it, not because it sounds more premium.
Continue the topic
Compare live sellers on Udimi
Check current seller profiles, pricing, ratings and availability before deciding whether to run a controlled test.
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